Offline and online measures to maintain and improve your reputation in the public eye.
A company’s reputation represents a significant competitive advantage. In addition to economic success through higher sales and greater reach among customers. A great reputation helps in recruiting skilled workers and increases the company’s market value.
To combat negative associations about a company or brand, proactive communication can mitigate potential crises and help you to maintain reputation during a crisis. It usually takes many years to build a good reputation, but it can take just minutes to destroy it.
By observing and actively responding in the right moment, we support your organization in maintaining its reputation. All of these measures are in compliance with the framework of integral crisis management. This includes but is not limited to social media listening and monitoring, storytelling for the public eye, and the preparation of specific statements to the press.